directdaily

What goes great with bread? Koo Strawberry Jam. They needed to find a new way to communicate this to consumers at point-of-purchase. Researc...

This business card for 'The Mosai School of Japanese Language' is simply suberb in every sense. Agency: Everest Y&R, Mumbai, Ind...

In order to promote the Samsung long lasting printer, with the capability of printing 100.000 sheets per month, the same number of sheets si...

The youth of Bahrain have a fancy for Bluetooth. And use it as a tool to make new friends and socialize in clubs and popular hangouts. They ...

This Direct Mailer was sent to computer dealers and resellers to drive home the point that the tiny Umax Pen Drive can store an immense amou...

Bridgestone wanted to herald the production of their 35 millionth tyre and talk about the success of the factory and its commitment to New Z...

Bloody Coasters (for Mumbai Traffic Police) were printed using a special invisible red ink, wich spreads only when moistened. They were plac...

A set of stickers with the elements of Eristoff’s graphic campaign was inserted in a magazine that covers social activities; motivating the ...

To communicate Extraderm Age Defy Exfoliant’s production action of reducing wrinkles trough skin peeling, in the contex of an in-store promo...

Toppik contains natural fibers that can cover a bald patch with Instant Hair. This idea was communicated effectively through a “flip book” t...

There’s a car parked out of the Erotika Sex-Shop. With all the Windows covered by stickers representant hard scènes. Looking carefully insid...

Matches with a striking strip right on the panty. Agency: BBDO Berlin, Germany.

Directdaily goes on a holiday untill 14 March.

Original Thinking. Agency: Saatchi & Saatchi, Copenhagen, Denmark.

This was a live ambient stunt, to help raise money for MS Research. They built a mini research laboratory with a coin slot in the front. Ins...

Private taxicabs are the most common form of transportation provided by hotels for their guests and therefore they provide a perfect locatio...

Announce the new positioning of Hertog Jan as "the traditionally brewed premium lager". Gerard van den Broek, the man behind Herto...

Learn dancing faster. Dancing School Weber. Agency: JWT, Frankfurt, Germany.

Special scratchcards were handed out to woman in Hong Kong highlighting the high odds of developing breast cancer and urging them not to gam...

An alarming number of people suffer from hair fall across the world. Even more believe that hair fall is a naturel cause of ageing, and ther...