directdaily

Daily news about direct marketing & engaging advertising

Thursday, July 26, 2007

Holiday.

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Directdaily goes on a holiday untill 19 August.

Y+Yoga Center "Clock"

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A nice clock was created to give to current Y Yoga Plus members. Agency: Lem Shanghai, China.

Red Cross "Bag"

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Volunteers needed. Agency: Lem Shanghai, China.

Amnesty International "Pen"

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Write for freedom. Agency: Saatchi & Saatchi, Malaysia. Adgoodness
Wednesday, July 25, 2007

Monster.com "Stuck in the wrong job?"

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Stuck in the wrong job? Monster.com. Sharp Search. Right Jobs. Agency: JWT, Hong Kong. Adsoftheworld

Don't Be A Tosser, Bin Your Butts.

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Cigarette butt litter is a serious problem in Victorria. And with legislation forcing smokers out of licensed premises and onto the street a...

Drambuie "Return of the Prince"

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Their brief was to get young affluent males and to try Drambuie in a new serving suggestion - Drambuie & Soda. The problem was, even tho...
Sunday, July 22, 2007

Inspiration.

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Urban intervention made by Roadsworth.
Saturday, July 21, 2007

Die Hard 4.0 "Smash-o-meter"

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He is tough. See if you are as well. A “Smash-o-Meter” was installed in Shopping Malls to measure the strength of its users. Agency: MPM Pro...

Broadband internet action "Giant folder"

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This action was developed to announce that net virtua is the best option in sending and receiving large files. huge file folders, like the o...
Thursday, July 19, 2007

Galeto's Restaurant "Dish"

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A good meal is like a good movie: you go up to the end. Special edition of dishes, made specially for Galeto's Cultural campaign, that o...
Wednesday, July 18, 2007

net4domains.com.

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To communicate that you can register all kinds of domain names at net4domains.com. being in a low margin and cluttered business category, ad...

NH Hotels "Where you would like to be"

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NH Hotels advertisement was placed on Iberia airlines headrests. On the back of the headrests you could see illustrations enjoying the diffe...

Brasil Telecom "Pagemarkers"

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No matter in what city you are, with carrier code 14 you’re never far from loved ones. Agency: Leo Burnett, Brazil.
Tuesday, July 17, 2007

CVV "suicide prevention center"

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Very nice work done by Leo Burnett. Copy: "Help yourself". Agency: Leo Burnett São Paulo, Brazil.

Tongda.

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A decal in the shape of a stainless steel kettle paste over the mirror, is used to emphasize the capability of the grease remover. Copy: ...

Blue Sky Day.

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On Thursday the 21st June, the longest day of the year, aspiring artists across the country took part in the first ever Blue Sky Day. The qu...

Pencil.

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Previous campaigns had failed to make an impact, so they decided to really target their communications and use an idea that could not be ign...
Monday, July 16, 2007

Sony Playstation "God of War II"

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Sony Playstation introduces God of War II, an action-adventure game that focus heavily on combat and puzzle-solving. The story is based on G...
Sunday, July 15, 2007

CSI-NY "Carbon copy killer"

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An internet film depicts the Carbon-Copy serial killer reporting his crimes over the phone to a New York policeman. The killer reveals the r...
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