directdaily

Missing a piece? Agency: The Alchemy Partnership, Singapore.

17m high, 18 ton steel structure in front of the HQ in London. A year long installation, with four different artists/designers invited to cu...

They use a stand of mobile phone to renovate the newspaper shelf. The idea that they are trying to send in this piece of work is; if you hav...

Turning a common gift into something extraordinary. That’s how the 91 Rock 2007 Calendar emerged. A tridimensional gravestone, with the name...

To produce a promotional brochure for personal trainer Sieglinde Betzler. This heavyweight brochure had solid steel plates in its cover. To ...

To introduce the setphotographer Uli Sela to film producers and establish his credentials among this target group. They used semi-transparen...

Professional Snowman This is their Christmas gift to friends and clients. As always it involves fun, drinking and this year everything you n...

The orthodontist Dr. Rathenow specialises in early diagnosis and correction of children’s defective jaws and teeth. To promote this service,...

The new Dd6 Distance Driver from Wilson Staff sets new distance standards for a golf club. As a supplement to classical measures, this messa...

This promotion was aimed at bargain hunters who pick their travel destinations rather spontaneously. While they were waiting for boarding, o...

People buying products at Beate Uhse Sexshops receive the practical incognito-glasses for free as a give-away. So they return to the street ...

Finnish newspaper Helsingin Sanomat wanted to inspire creatives to make better print advertising and revive interest in this “old-fashioned”...

Love these mini curves. Agency: Jung von Matt, Switserland.

Durex Performa condoms contain benzocaine (a mild anaesthetic), wich helps men last longer in bed. To highlight this product benefit they di...

Nivea good-bye cellulite. Agency: TBWA Toronto, Canada.

Their target group families love sport-festivals as much as the zoo. For this reason the zoo aquarium Berlin advertisis at the international...

To support the UN in its fight against child violence, these ashtrays were placed in restaurants, bars and clubs around Mexico City. Agency:...

The smart fortwo is the car with the smallest turning circle in his class. Communicate the feature in an emotional and suprising way. A smar...

Service 24 Austria is a break-down-Service that is there for its customers around the clock. To advertise this service, a car with a mechani...

Rethink created this cd case, which transforms into a house. You can than take out the bands characters and actaully play with them. A nice ...