directdaily

Daily news about direct marketing & engaging advertising

Tuesday, September 29, 2009

La Fabril "Magazine"

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La Fabril launched the new product Olympia the only disinfectant floor cleaner with insect repellent action. To highlight this benefit, deve...
Monday, September 28, 2009

WWF Germany "Ice sculptures"

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Ice sculptures in the shape of humans are placed on the steps of the music hall in Gendarmenmarkt public square in Berlin September 2, 2009....
Sunday, September 27, 2009

Visine Dry Eye Relief "Ambient stencil"

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On Wednesday 23rd September 2009, Sydney experienced one of its worse dust storms on record when winds of up to 100km/h shifted more than 75...
Friday, September 25, 2009

Rexona "Samples"

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Rexona introduces its new fragrance inspired by delicate perfumes and with the support of outdoor advertising, invites woman attracted to th...

Active Watch "Wallet"

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An anti-consumerism campaign used as a tool to explain the connection between buying frenzy for unnecessary products and the degradation of ...

Axe Day & Night "SMS"

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To complete this ad send Axe to 2345 after 9pm New Axe Day & Night. One is suitable for general audiences. The other one is not. Agency:...
Thursday, September 24, 2009

Anurak Janmas "Private Detective"

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There are many private detectives working in Thailand today. They are, however, anonymous and unknown to the general public. Their client co...

La Charcuterie "Stationary"

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Here’s a stationery package that was recently designed for a sandwich shop. La Charcuterie is a deli/restaurant hybrid well known around Van...

Agudol "Pain"

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Agudol is a non prescription painkiller specially formulated for headache. For general confidence and gain ground in May to its competitors,...

Audi "Garage Banner"

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Following its Canadian releasy early this summer, the Audi R8 5.2 V10 sold out immediately. With fans clamoring to own of these groundbreaki...

HBO Imagine "Cube"

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The HBO Imagine campaign, an expression and embodiment of the HBO philosophy—to be the preeminent source of entertainment experiences that c...

Kleenex "Soap dispenser"

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Present in a amazing way the Kleenex Tissue as a good help for nasal congestion caused by flu. They placed interactive stickers on liquid so...

Movistar "Face Mask"

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The idea was to take advantage of the worldwide heavy media news coverage on A-Flu in order to generate sympathy among people through a simp...
Wednesday, September 23, 2009

Romanian Traffic Police "Pissing test"

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In Bucharest, the majority of the drunk drivers are men. Most of them drive under the influence after drinking alcohol in pubs, bars or club...

Pizza Hut "Bike Clock"

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A large digital countdown clock was installed on the back of Pizza Hut delivery bikes to dramatize their on-time delivery promise. Passersby...

McDonald’s "Open 24 hrs"

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As every restaurants have their closing hours. They feel that this is a great opportunity for McDonald’s to communicate the new 24 hours ser...

McDonald's "24-Hour Clock"

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They have to find an innovative way to communicate to motorists that McDonald's is open 24 hours. They created a clock using McDonald...

Alteco Super Glue "Steel Span Wire"

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The communication is focusing on “Alteco Super Glue”, aims to make the brand grow up rapidly in China market. The power of Super Glue to sec...

Inspiration.

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Gum Faces are sculptures in chewed gum made by the Portuguese colective Super Gorrila and spread around town.

Plaza Avenida Shopping "Plaza on ice"

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Sticker by the elevator at the Plaza Avenida Shopping (Avenue Plaza Mall) at São José do Rio Preto, São Paulo, Brasil (one of the hottest to...
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Marc van Wageningen
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