Monday, August 14, 2006

Adidas "Rubber ducks"

Adidas decided to take advantage of the Copenhagen Fashion Week and launch a new store in Pilestraede, Copenhagen. They filled the fountain pool at Enhave Plads with small blue rubber ducks. On the side of the ducks it says: "I've swum too far - help me get back home!" And on the bottom it says "Reward for my return at Adidas Original store".

Agency: