Coebergh Red Fruit Farm "Carriage"

The Coebergh Red Fruit Farm, a peculiar place where a liquor called Coeberg is made, is looking for a new managing director. What better place to do so than at one of the biggest career events in the Netherlands? With a tailor made 'recruitment carriage' pulled by some of the male farm workers, the girls decided to stir up things a bit resulting in a wave of free publicity for the campaign thus driving traffic to www.redfruitfarm.com where interested ladies can take the job test.

Agency: New Message Amsterdam, The Netherlands.