Tuesday, September 12, 2006

Fox "Press-Kit "Surface"

To promote in the press the TV Premiere of the Surface series from FOX channel in Portugal, a kit was sent containing an envelope with a confidential text where the national population was alerted to the fact that something was submerging from the depths of the ocean. Inside that envelope came proof of that fact (photographs from the series), also requesting the population to gather proofs to confirm that facts by using the provided underwater camera as well as diving glasses.

Agency: Torke Lisbon, Portugal.