Wednesday, January 17, 2007

Spare parts.

What better finish to a festive evening than an offer to purchase the wreck of your car? The cheery seasonal message was delivered to young people in Dubai over the Christmas and New Year period. On leaving popular nightspots in the early hours of the morning, they found tucked under their windscreen wipers flyers which served as reminders of their duty to others and pointing out the dangers of driving under the influence of liquor.

Agency: TD&A DDB, Dubai.