Monday, March 24, 2008

Amnesty International "Doors"

Volunteers stand up for prisoners of conscience by writing letters with appeals to stop persecutions. The goal was to convince that letters will be delivered directly to regime authorities. The placed the door by the postbox. When someone was sending a letter, it looked like one was throwing it directly at the door of regime authority representative. Over 41,000 letters were written in Poland. The doubled the results from the previous year. The doors had a free media presence in Poland's most popular TV news programme and were used as a background of photos of clebrities.

Agency: DDB Warsaw, Poland.
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