DMAM "The Greatest Show on Earth"

A call−for−entries for the DMAM Awards based on the theme of the Awards "The Greatest Show On Earth". The entry kit came in the form of a bright, showy circus caravan, personalised to each agency. From miniature model circus animals right down to a mini whip on the letter, the pack challenged agencies to round up their troupe, whip their entries into shape and put on their best act at the upcoming awards show.

Agency: Arc Worldwide, Malaysia.