Bosch EAZEO CCTV "Postbox Polaroids"

To advertise the benefits of a Bosch EAZEO CCTV Security System they actively demonstrated the disadvantages of not having one. Polaroid photos were taken outside homes and businesses and a sticker was placed on the back before dropping them in their respective mailboxes. After shuddering, customers could phone the advertised number for instalations in their area.

Agency: DDB South Africa.