Sunday, November 18, 2007

WWF Indonesia "Reduce"

This stamp will be given to companies with high usage of paper. To use the stamp, you simply hold and press it on the side of the paper stack. Along with the usage of the paper, people will see the effect of the decreasing tree. The purpose of the usage of this stamp is to communicate that the extensive use of paper plays an important role in deforestation in Indonesia. Whit that, people will start to reduce the use of paper, reuse used paper and even use recycled paper.

Agency: Pomato Asia, Jakarta, Indonesia.