Thursday, December 07, 2006

Langley Travel "Fresh snow sample"

Langley Travel is known in Scandinavia as “the skiers’ travel agency”. They organise skiing holidays for dedicated and passionate skiers. The challenge was to make more people book their ski holidays earlier. The one thing that makes a skiers heart beat faster is to know that the first snow is falling. In early August, we collected fresh snow on Mont Blanc, packed it in plastic bags, and sent the incredible good news to skiers’ in Scandinavia.

Agency: GOSS Gothenburg, Sweden.