Eggo man's underwear "Exhibitionist"

To introduce a new brand of men's lingerie, they created a real-size model of an exhibitionist, proudly exhibiting his... underwear. They placed the figures in parks and in front of lingerie stores. Passers-by reactly differently towards the realistic models - with surprise, laughter, outrage, shyness, or curiosity, but none remained indifferent.

Agency: Noble Graphics Creative Studio, Bulgaria.