Friday, June 29, 2007

AJS "Kids and Aids"

To create a campaign for AJS, a non-profit organization that help kids in Hamburg that somehow are affected by HIV. The goal is to create general awareness, gain media coverage, drive Hamburgers to donate at least €25,000, all on a budget of 0.

Agency: Jung von Matt AG Hamburg, Germany.
Advertising School: Miami Ad School Europe, Germany.