Wednesday, June 13, 2007
Chevrolet "Scratch-and-win" Car.
In Great Britain this new Chevy Captiva was coated with that silvery scatch card material with thousands of scratch-and-win panels beneath. People were invited to use one of the many pennies on the ground to try and reveal the You Win! square. The person who found it, won the car.
Advertising for peanuts