Feria ticket is a concert ticket provider. Ticket Master is the leader in the market. The advantage of Feria Ticket: is that tickets can be purchased by internet, which is easier and faster. Additionally, clients are able to choose the location, and receive tickets comfortably wherever they choose. They were asked to communicate this in the invitation for the launch event. To achieve this they focused on that the process is so easy that they even tear the ticket for you. The people invited to the launch event received half an invitation. They then had to enter the feria ticket site to find the information for the event. Where, when, place, giving them the opportunity to experience the site and buying tickets on the web.
Agency: OgilvyOne, Chile.