Monday, December 24, 2007

Spices Restaurant "The Parked Flying Carpet"

The Spices is a restaurant at the Hilton Colombo wich has various food promotions from time to time. The trick is to catch the attention of everyone coming in to the Hilton, with very little spending. Having a parked flying carpet, at the Hilton car park was a perfect way of telling them a Middle Eastern food promotion was at the Spices. The Restaurant was rewarded with more than twice the number of customers targeted.

Agency: Leo Burnett, Colombo.
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